Netflix is raising subscription prices for the first time since early 2025, and it hits just about everyone. The ad-supported plan bumps up to $8.99 a month, while ad-free tiers are jumping by $2 across the board. New subscribers start paying the higher rates immediately, and current users will feel it within about a month.

Here’s where the increases land:
Ad-supported: up to $8.99
Standard (no ads): up to $19.99
Premium: up to $26.99

Adding someone outside your household? That’ll cost you more too.